Good morning,

Successful people share one trait in common: the burning desire to be successful.

Race, sex, education, appearance, location and financial position do not matter. Regardless of any other distinctions, that common trait–a firmly established why–gives them all the ability to achieve success at any cost. They are driven by a genuine sense that “failure is not an option.”

Everyone has his or her own reason for wanting success; you need to determine what yours is, and remind yourself of that every single day.

Here are some questions you might ask yourself to begin uncovering your why:

  • What will you do with the additional income you generate?
  • Do you want to be a leader of a successful organization?
  • Who do you want to help in your family?
  • What would you like to do for charities or your community?
  • What would financial independence and free time do for you and your family?

Once you’ve established why you’re doing this business and what you want it to do for you and your family, it’s important to write your answers down. For one thing, every time you use additional senses, you strengthen that which you’re learning. These steps will give you ownership of whatever goals you set, along with an unshakable belief that you will attain them.

Achieving success in anything  is 10 percent “how” and 90 percent why.


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